American Apparel (APP) is coming out swinging against filmmaker Woody Allen, who is suing the Los-Angeles based retailer for using his image on billboards in Los Angeles and New York. Let me tell you, if I ever have to defend myself against a lawsuit, I want to hire this David Slotnick guy.
While Hollywood and the mass media pretty much ignore the fact that Woody Allen married his stepdaughter, he came out and said what the silent majority are thinking:
"Certainly, our belief is that after the various sex scandals that Woody Allen has been associated with, corporate America's desire to have Woody Allen endorse their product is not what he may believe it is."
Woody Allen most certainly has a case against American Apparel for using his image without permission, but I get the feeling that this case will get dropped, or settled cheaply and quietly. By calling Woody Allen out on his controversial past, American Apparel has very quickly turned the tables, and it’s great marketing because it gets them in the news.
I’m sure Woody would like the world to forget about his misdeeds, so if he’s smart, he’ll let this one go. The harder he fights, the worse it will get.
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